What if you could affect change from your couch?

Experience Growth and Fulfillment Through Empowering Women - All from Home!

who we are

Hi! We are Biceps After Babies®, a digital health and fitness company. And on the surface, we look like a company that teaches women to -

a) count macros

b) build effective workouts

c) become transformational coaches

But the reality is our vision is much deeper than that. Our goal/mission/vision (however you spin it) is to:

Empower women to tap into their innate ability to achieve

Women have an incredible capacity to achieve and affect change, and when they recognize it, that spills over into their families and their families lives.

What we do

As mentioned above, we empower women - empower them to realize that they can set any goal and achieve it!

We do this primarily by teaching women how to harness the tool of macro counting to hit their physical goals.

This is done through our signature program, MACROS 101, which offers a digital program with 5 modules filled with content as well as 8 weeks of group coaching (multiple calls a week) and 8 weeks of private community access.

But the real secret is that our content and coaching help women get to the root of what's keeping them stuck.

Our biggest accomplishment is helping them realize that their ability to achieve their physical goals is the same process that they can go on and use to achieve ANY goal in their life.

This created so much buzz that we have started a new program teaching women how to become Certified Transformational Coaches - learning how to coach in the BAB methodology. Coaching Academy teaches women how to coach clients to the point of real results, just like the ones they have experienced.

Meet our founder

Amber is a #bossbabe who is passionate about helping people - specifically women - realize how FREAKING AWESOME they are!

Because empowered women, empower women!

What started out as an Instagram account and 1:1 Coaching endeavor back in 2015 has grown into a thriving business that has produced a successful podcast, a macro counting program (with over 6000 clients!), a workout-building program, and a coach the coach program. All of these programs have helped thousands of women gain control of their lives!

On top of creating and running a successful online business, she is also a certified personal trainer, fitness instructor, registered nurse, and - most importantly - mom of four and wife to a very supportive and loving husband.  

What keeps this busy mama going? Anything Peanut Butter and Chocolate related and the knowledge that her coaching strategies are helping women progress and achieve in their lives. 

Our core values

We pride ourselves that we have built a team of women who believe in our vision of empowering women to tap into their innate ability to achieve. But in addition to being unified in vision, we also have built the team around a few, fundamental core values.

Integrity:

When we say we're going to do something, we do it. And if circumstances change
and we can't fulfill our word we restore your integrity by communicating that.

Resourcefulness:

We are all about valuing other team members' time and empowering ourselves to
realize that most answers are just a google search away

Coachable:

We value and respond well to feedback as a valuable tool in our development.
And are willing to take action to improve based on the feedback.

Never Satisfied:

We do good work and we get good results, but there is always room to improve,
pivot, and grow in order to serve our clients at the highest level.

Gets Crap Done:

Action drive results and we value being able to get to work and get it done.
Progress over perfection!

Comfortable Getting Uncomfortable:

New results require new action and that can be uncomfortable. But we don't shy
away from discomfort, we embrace it as a positive sign of growth.

why join team BAb

There are thousands of jobs out there so here are some of the non-tangible perks that come with being part of Team BAB:

Flexible Timing

As a working mom, Amber firmly believes that family comes first, and that means the need for flexibility. Our team members have that same ability.  

Remote Location working

Along with flexible timing comes the ability to work from wherever. Our team is spread all over the country, meaning you can work from your couch in your PJs or at your favorite ice cream parlor.  

Opportunity for Growth Since our company is growing, it means that there is always room for growth within the company. Gumption and action will hugely measure where and when that growth happens.  

Your voice, ideas, and opinions matter We highly value every team member and encourage them to speak up, add value, and give suggestions/opinions on all aspects of the company.  

You will be a part of making a difference Amber has been able to see how her programs and methods have changed thousands of women’s lives. You will be a part of making and seeing those transformations take place.  

Learning is ongoing We don’t expect our team members to have all the answers, but we do expect them to ask questions, research options, and try new things. But along with that comes the support of an incredible team that values effort and action over perfection.  

Director of Customer Success

The Director of Customer Success is responsible for managing the Customer Success Department of Biceps After Babies. This includes managing the fulfillment of paid content through delivering all promised content/goods, oversight of the coaching of customers, and overseeing the forward-facing customer support.

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